Certikin on the double at Piscine Global
Andy Slater- 10 years ago
Certikin International will be following up its product promotion success at Leisure Industry Week with an extensive double stand Piscine Global exhibitor presence that will be targeting pool specialists and new Caldera Spas retailers.
During the four-day Piscine Global showcase, running from November 18 to 21 at Eurexpo Lyon, the wet leisure trade powerhouse will have two display areas; with Stand 5A33 dedicated to its Certikin International product range. The company’s distribution exclusivity for the Caldera Spas hot tub brand, which has Piscine Majors Club status at the exhibition, will be promoted on Stand 4G83.
The event is being used to promote Certikin’s products and services that have already made an impact in the UK market to generate demand among European retailers. It will also be highlighting opportunities for Caldera Spas dealers and providing details of a new Fantasy Roto Spa entry-level model range with a trio of designs from USA manufacturer Watkins Manufacturing, which has incorporated technologically advanced polymers in the RokSolid shell and cabinets.
These include the diminutive and unique shaped three-seater ‘Embrace’ (pictured), four-seater ‘Drift’ and five-seater ‘Entice’. All three ‘plug and play’ Fantasy Spa models have user-friendly features and full foam insulation.
“We will be concentrating on promoting a wide wet leisure range to the international trade audience with two stands at Piscine Global, which will be highlighting products that have already been tried and tested in the UK market,” revealed Certikin International Marketing Manager Cath Saunders
“Our intention is to target the European market at Piscine Global after the recent success of our stand at the recent Leisure Industry Week exhibition at Birmingham NEC.”
During Leisure Industry Week, Certikin launched a new lightweight AquaBike for use in leisure pools, health facilities and for rehabilitation. Coming in at 120 x 60 x 140 cm and weighing just 17kg, it can be utilised in depths of pools ranging from 120cm to 170. Colour choices include orange, green, red, blue, dark blue, and yellow.
“We has a great response to our AquaBike and generated some good leads from our stand targeting the leisure industry and we have already booked for next year to build on our success as an established Leisure Industry Week exhibitor,” reported Cath.
“Once we return from Lyon we will be making final preparations for our appearance at SPATEX 2015 to focus on the thriving hot tub and wet leisure trade in the UK. It will also give us the opportunity to fully promote the new Fantasy models to our current and prospective Caldera Spas dealers.”
According to Cath, the introduction of the trio of Fantasy Spas hot tubs, including the Drift, which has been designed with two captain’s seats, 17 jets and an adjustable waterfall feature; and the range’s larger Entice model that incorporates 27 jets, a lounge seat and sweeping bench seat; are perfect for dealerships requiring rugged entry-level options in their showrooms. They will be highlighted to visitors at Piscine Global as well as being heavily promoted at SPATEX 2015.
“This is an ideal range for our retailers with customers that are looking to take their first step into spa ownership with a user-friendly entry-level model.”
Full details of the Certikin International product range and Caldera Spas opportunities for new and existing dealers will be available at Stand 5A33 and Stand 4G83 during Piscine Global. Opening hours for visitors will be 9am to 6pm on Tuesday and Wednesday, November 18 and 19, and on the final day of the exhibition, Friday, November 21.
On Thursday, November 20, the exhibition is open from 9am to 9pm; which is going to be including the Evening Party of the exhibition, with last entrance for visitors at 7pm.
www.piscine-expo.com
