Ice tub wellness benefits promotion
Andy Slater- 22 hours ago
Palm Spas is promoting the multiple benefits of utilising cold water therapy within ice tub technology products to enhance mental and physical health.
The Chesterfield-based WhatSpa? Approved Manufacturer, which has gained WhatSpa? Best Buy Award-winning status for the six-seater Palm Spas Manhattan and five-seater Maya, along with current WhatSpa? Best Buy Award acclaim for the Dual Lounger Plus, is the latest hot tub retailing specialist to highlight how cold water therapy can intensify both physical and mental wellness on multiple levels.
While wellness has become a trillion dollar industry, Palm Spas is highlighting that the emphasis on self-care and mental health has propelled hot tubs, ice baths, and cold plunge technology into the limelight. As part of its cold water therapy promotion, Palm Spas has revealed that the concept traces back to the time when it was used by ancient Egyptians for healing, rejuvenation, and religious rituals.
In particular, cold water was used to manage fevers, and to reduce inflammation in the body; while in Greek and Roman times cold baths were utilised as part of a daily routine, with the benefits being recognised for invigorating the body, improving circulation, and promoting mental clarity.
As part of its promotion for the Cool Cube, pictured, Palm Spas has proclaimed that it is a cutting-edge ice bath designed to redefine the user’s wellness journey; after being crafted with meticulous attention to detail and outfitted with state-of-the-art features, offering an ‘unparalleled ice bath experience that transcends the ordinary’.
Also engineered for efficiency, Palm Spas is boasting that the Cool Cube has an aluminium frame that offers both stability and resilience; while the Balboa Mini Inverter Chiller pump provides superior performance, ensuring rapid cooling to the user’s desired temperature. The circulation pump, meanwhile, guarantees consistent water flow for a consistently refreshing experience.
With a spacious water capacity of 300L, Palm Spas proclaims that the Cool Cube is an ideal product for a solo soak, allowing users to fully immerse themselves in the water. While the absence of headrest pillows allows occupants to truly connect with the revitalising experience.
Palm Spas is also highlighting that the sleek and contemporary form of the ice bath product, measuring 1780mm x 840nn x 950mm, is a testament to modern aesthetics. Crafted using a high quality acrylic shell, it combines both sophistication with lasting durability. Complementing the sterling silver is the composite synthetic heat lock skirt, not only adding a touch of elegance but also enhancing insulation to keep the ice tub haven at the perfect temperature.
To help tap into the cold water therapy trend and entice new customers, Palm Spas is also stressing that prospective Cool Cube and cold tub wellness product owners should not let the image of elite athletes plunging into icy water intimidate them from taking the plunge themselves, as ice baths are not just for hardcore fitness and cold water therapy celebrities and enthusiasts like Wim Hof.
Within its online article, Palm Spas states: ‘While it’s true that they’re renowned for aiding muscle recovery (and reducing soreness) after intense training, the truth is anyone can reap the rewards of cold water therapy – of which there are many.
‘There’s research to suggest that cold water therapy can be helpful in reducing chronic pain conditions such as arthritis and fibromyalgia. The water constricts the blood vessels, which lessens inflammation and swelling. The release of endorphins also acts as the body’s natural painkiller.’
