International Sales Manager appointment
Andy Slater- 2 weeks ago
Superior Wellness has announced the appointment of Magda Paradell as their new International Sales Manager with over 15 years’ experience in the hot tub and wellness sector.
Magda’s previous role was Export Area Manager with European manufacturer Aquavia Spa where she spent almost 16 years. This stint with the Catalan company included seven years as back office and customer service before moving in sales where she was Export Area Manager for eight years.
Along with specialising in B2B sales of hot tubs in a wide number of European markets including France, Belgium, Switzerland, Spain, Portugal and Italy, Magda also holds a Tourism degree by the University of Manresa, along with a Sales and Marketing Master by EAE Business School of Barcelona.
“It is with great pleasure I join the Superior Wellness team,” said Magda; “This is a global company in a state of continuous evolution, boasting significant production capacity and an extensive array of highly competitive products.
“In addition to its offerings in the spa sector, the company is diversifying into other related products within the wellness industry. I see this as a remarkable opportunity to pursue professional challenges and to contribute meaningfully to the growth of the organisation.”
Superior Wellness Global Sales Director Gareth Ward added: “Our sales team is growing rapidly to support the growth of the company. I am thrilled that Magda has joined the European Sales team.
“Her experience will be invaluable, she’s an outstanding addition to our existing team and I am looking forward to working closely with her.”
In addition Superior Wellness has also appointed Víctor Puig to an International Sales Manager role, bringing over 15 years of experience across a broad range of sectors. He was previously International Sales Manager with Aquavia Spa, and has been involved in international commerce focused on Europe and Latin-America.
Victor also served for eight years, as part of two terms, as the City Council party leader in his local constituency and as the International Officer for a mainstream party in Catalonia. He also holds a Law Degree by the University of Barcelona, and an MBA by the Barcelona School of Management.
Now, based in Barcelona, Victor will play a pivotal role in growing the Superior Wellness partner network and increasing sales in a number of regions including but not limited to Scandinavia, Baltic States, Australia and Italy.
“I am thrilled to join a dynamic team with such proactive leadership and a clear vision to become a global player,” revealed Victor.
“The fast-paced environment at Superior Wellness, combined with our ambition to redefine the wellness industry, makes this an incredibly exciting opportunity. I am eager to contribute to our collective success and help drive innovative growth strategies forward.”
Gareth Ward added: “We are thrilled that Víctor has joined the European Sales team. His experience will be invaluable, he’s an outstanding addition to our existing team and I am looking forward to working closely with him.”
Superior Wellness is now preparing for American and European exhibitions hosted in Dallas and Lyon after the recent debut appearance as an exhibitor at Splash Expo in Australia, at the Gold Coast Convention & Exhibition Centre (GCCEC). It marked the company’s first foray into the Australian market.
The Splash Expo, renowned for its focus on the latest innovations in pool, spa, and outdoor living, provided a platform for Superior Wellness to introduce its wellness products to the Australian audience, including Platinum Spas hot tubs and the innovative Chill Tubs ice baths.
“Entering the Australian market is a significant step for Superior Wellness, and we couldn’t be more excited to make our debut at such a prestigious event as the Splash Expo,” divulged Gareth.
