Platinum Spas

Preparing for new 2025 deliveries

Superior Wellness has been showcasing advanced features for new Platinum Spas options that are being prepared for delivery to dealer showrooms early in the New Year. The world’s fastest growing hot tub manufacturer has been turning up the heat for its global expansion initiatives with extra dealer options for the New Year that have been […]

First awards cheer for leading dealers

Superior Wellness cheered on leading Platinum Spas retailers in Dallas during an inaugural USA Dealer Awards ceremony and networking event with a British theme. Dealers of the Platinum Spas brand saddled up and travelled from across the USA to Texas; home of the Dallas Cowboys, and the Dallas Cowboys Cheerleaders; as part of the first […]

Acquisition of European manufacturing company

Superior Wellness has strengthened its position in the international market with the bold acquisition of respected Portuguese hot tub company Portcril. A key part of the acquisition is the fact that Superior Wellness has now taken a step forward in its mission to become the global leader in hot tubs, saunas, and cold therapy products […]

Latest launches in Dallas and Lyon

Superior Wellness is gearing up for exhibitor appearances in Dallas and Lyon to unveil its launches for 2025 that feature updates to the Platinum Spas line and promotion of the latest AquaSolus range options.   Visitors to the Superior Wellness exhibitor stands during PSP/Deck Expo and Piscine Global in Lyon in this month will have […]

Hot tub tour inspiration

Superior Wellness opened its doors to inspire the next generation of hot tub and swim spa specialists during a tour of the Chesterfield headquarters by students from Ashgate Croft School. The visit by the school, which is a member of the Learner’s Trust, was part of the ‘Made in Chesterfield’ initiative. It seeks to address […]

International Sales Manager appointment

Superior Wellness has announced the appointment of Magda Paradell as their new International Sales Manager with over 15 years’ experience in the hot tub and wellness sector.  Magda’s previous role was Export Area Manager with European manufacturer Aquavia Spa where she spent almost 16 years. This stint with the Catalan company included seven years as […]

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